Over the past several months the acquisition trend has much accelerated between tech companies. Tinder following this trend has recently acquired Chill, creators of Tappy, as a part of a strategic acquihire.
Tappy is a mobile messenger that starts a chat with a photo which then can be turned into a chat thread, with a single individual or a group. All messages disappear after 24 hours. Tappy has some best features of Snapchat and Instagram, it finds its way as a fast little app, both in messaging and taking pictures.
Sean Rad, cofounder and CEO of Tinder – “We’re growing and recruiting like crazy. It’s incredibly difficult to find talented people to join us fast enough to keep up with our roadmap for 2015, which includes some ambitious plans. When I spoke with Brian, we found that our goals for two separate products were such a great match. There are some specific things that they’ve done in the past that we wouldn’t have to figure out on our own moving forward.
We’re very good at connecting people, but there’s this ‘what happens after that?’ moment that we want to improve. We not only want to get better at the way we use criteria to connect people, but we want to broaden the reasons for connecting in the first place. The Tappy team will help us tackle both fronts, the pre-match experience of creating that first connection and the post-match experience of communicating with that person.”
With the growth and added responsibility, it seemed that the Tinder and Tappy team are together for something big and Tinder users might be delighted with some new features very soon. While Tappy on the other end, will be shut down leaving thousands of its users.